5 more great free multimedia tools for journalists & non-profits

DropBox: Does what it says on the tinI recently wrote about 40-ish free multimedia tools for the backpack journalist … (or charities with the passion to connect, but not the cash).

Thanks. I enjoyed your responses as much as I did writing it. Especially the email from Francisco Javier Garcia (who, incidentally, is leading an interesting Wordpress-based education project in his native Spain), laden with “more tools for my Swiss knife.”

Here are a few of the (free) gems from his list:

1. Brilliantly-simple Dropbox does exactly what it says on the tin.

The downloaded application places a folder in your Finder list. Drop just about anything in here and it will sync automatically with your online account (and with any other computers you specify). Two of the things I love about Dropbox are how easy it makes collaborative file-sharing and the 2GB of free space. You can, of course, upgrade to get more space. Watch the DropBox video.

Just drop files into the DropBox folder and sync automatically

2. I couldn’t live without LastPass, the Firefox plugin that remembers all my passwords and saves me the endless rigmarole of filling out forms. Francisco weighed in with Sxipper, which looks like a very nifty tool for the same purpose.

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Fast, free and easy podcasting with Podbean & PodOmatic

Podcasting with PodOmatic and PodbeanThis week, I was speaking about podcasting to a group of social enterprise entrepreneurs. These are the heroes and heroines of our communities, in my opinion, yet even those who knew what a podcast was were nervous that the technology might be beyond them.

So for those I met at the UnLtd/Media Trust event (and maybe a few others), here’s a way to connect your passion with some of the most committed online communities using two simple, free platforms: PodOmatic and Podbean.

First, though, what’s it all about? Podcasts can be audio or video – anything you can imagine on your iPod, really. But let’s keep it simple for now and focus on audio.

OK, so why not just plonk your latest rant, recipe or review on your website as an audio file. You can. And that’s fine. But wouldn’t it be nice if people could listen to your latest masterpiece anywhere, anytime? And how neat would it be if your podcast popped up in iTunes, where people could download it and become regular subscribers?

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Podcasting on iTunes: How to test your feed and ping for updates

How to ping iTunes• This post follows an introduction to podcasting using Podbean and PodOmatic.

When you’ve created your first podcast it’s a good idea to test the feed before submitting it to iTunes. To do this:

1. VALIDATE YOUR FEED: Copy your RSS feed (Podbean: Go to Upload/Media Manager and click on the file. PodOmatic: Click on the My Podcast tab and find the feed URL under the Promotional Tools header). Then paste your feed URL into FeedValidator. Hopefully, you’ll win a Congratulations! message a couple of moments later.

2. TEST YOUR FEED IN iTUNES: Launch iTunes and navigate to Advanced/’Subscribe to Podcast’. A dialogue box will appear. Insert your feed URL into the window and click OK. If all’s well, after a few seconds you will be able to play your podcast in iTunes.

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Want to get into inbound marketing? Start with a massage

With Angela, the Marie Curie cancer care masseuseLast night was the first meet-up of the London Inbound Marketing Group, at the Piano and Pitcher in Holborn. Great bunch of people who ventured from Ipswich, Cambridge, Dublin and just round the corner to chat about blogging, social media and the business of getting found online.

I also enjoyed the personal attention of a rather dishy masseuse. Stictly in the interests of inbound marketing, you understand.

One of several interesting conversations I had was with Noel Shannon, CEO of Silicon Cloud – the company doing a great job of bringing Hubspot’s inbound marketing techniques to Europe. He mentioned that he never used the term ‘outbound marketing’ until he heard of ‘inbound marketing’. Same here. But then, a couple of years ago, neither of us knew that the media and marketing world was about to be turned on its head.

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